Course Content
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Contacts
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0 / 16
Lists
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Creating a List and Importing Subscribers
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List Confirmation
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Manage Your Lists
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Deleting a List
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Subscription: Auto-subscribe, Unsubscribe, Suspend, Resume
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Retargeting Not-Engaged Subscribers
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Exporting Contacts from my List
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Preventing SPAM Contacts
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5 Kick @$$ Strategies to Build your List
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Create a List Opt-in Form
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Utilizing More Than One Opt-in Form
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Integrating a Simplero Signup Form onto another Site
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Troubleshooting Opt-in Form Issues
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Auto-Responders
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Resending Auto-responders
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Deadline-Funnels
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Segments
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Notes and Tags
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Support Tickets
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Surveys
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Main Website
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Website Overview
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Website Settings
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Website Pages
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Website Blog
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Website Navigation
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Understanding SEO
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Page speed optimization - How Simplero Automatically Makes Your Pages Load Faster.
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How to Customize Your Website Theme
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Save As Template Feature
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Editing your Theme Code
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Save Website to Phone Home Screen
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Create Your Own 404 Page
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Social Sharing
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Social Sharing Image
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How to Create Anchor Links
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How to Add a Custom Font to Your Simplero Website or Membership Site7:14
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How Can You Add the Pinterest Save Button to Your Website Images?2:21
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Split Tests
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Site Redirects and Shortlinks
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Why does Simplero remove my HTML code?
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Triggers
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Broadcasts
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Broadcast Overview
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Email Font Size
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Creating a Broadcast
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Quick Emails
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Send an Email to an Individual or Single Contact
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Resend a Broadcast
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Handle Replies to Mass Emails with Ease
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Expiring Links
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Insert Option for Broadcasts
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Magic Content URL
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Interpolation Keys
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Editing an Incorrect Link in a Broadcast
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Dripping a Page in a Broadcast
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Using Emojis
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Subject Lines and Preheaders
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Email Deliveries
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About Open Rates for Broadcasts and Auto-Responses
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How the Sending Limit Works
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What Do the Secretive Options Mean
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Why Simplero Doesn't Do Fancy Graphic Emails
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Delaying Normal Broadcasts During an Email Funnel
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What Is the Spam Check on Emails?
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Editing the email prefix and footer
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Creating a Button in a Broadcast
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Delivery vs. Deliverability
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Magic Login Link
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Code in emails
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Email Shows "Read" But not "Delivered"
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Troubleshooting Email Addresses
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Why is my E-mail not being delivered?
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Bounced Emails
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Spam reports
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Newsletters
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Landing Pages & Forms
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Full Page Landing Pages
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Embedded Forms
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Link Sign-up Forms to Your Simplero Sites and Pages
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Personalized or Quiz Style Landing Pages
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How to Use Simplero Landing Pages With WebinarJam
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Landing Page Statistics
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Conditional content
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Page builder 2.0 - Style guides
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Page builder 2.0 - Sections and Elements0:28
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Affiliate Programs
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Automations
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All the Ways You Can Automate Things in Simplero
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Creating Automations
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Configuring an Automation
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Editing an Automation
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Starting an Automation
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Duplicating and Deleting an Automation
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Excluding Customers from an Automation
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Stopping, Pausing, Resuming an Automation
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Reentering or Starting Mid Automation
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Time Zone Specific Automations
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Flows
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Advancing a Flow in an Automation
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Duplicate Automations in Different Languages
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What is the Difference Between Automations and Auto-Responses?
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Emails for automations
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Done For You Campaigns
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Funnels
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Products
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Creating a Product
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Closing a Product
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Deleting a Product
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Creating Multi-Level Access Products
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Membership Levels
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Combining a Tangible Product With Your Online Product
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Tiered Pricing in a Single Product
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Evergreen Course
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Student Paced Course
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Connecting Content to a Product
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Selling a Downloadable Product
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Purchase Confirmation Thank You Page
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How to Create Product Prices in Simplero
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A Warning about Editing an Active Price
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Campaign and Discount Pricing
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Multiple Seat/User Pricing
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Secret Prices and Coupon Codes
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Subscription Prices
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Gift Pricing
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Pay-What-You-Can
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Price Restrictions
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Quoting Prices in Multiple Currencies
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Date Specific Installments
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Milestone Installments
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Trial Period (Free or Discounted)
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Giving a Paid Customer a Free Month
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Free Products
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Participant Limit
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Upsells
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Downsells
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Order Bumps
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Order Forms
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Order Form vs Freebie Link
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Authorize-Only Pricing
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Understanding Your Change in Monthly Recurring Revenue Graph
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Troubleshoot Price Issues
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One product - Two Languages
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A product for each language
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Catalog
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Purchases
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Participants 101 and Simplero IDs
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Purchases 101
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Forecasts
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Editing a Purchase
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Charges & Payments Box in the Purchase
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Purchase Summary
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Moving a Purchase to Another Product
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Adding a Charge to an Existing Purchase
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Editing a Charge Amount
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Adding, Editing, and Canceling participants
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Manual Product Purchase
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Manual Credit Card Charge
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Manual Payment or Partial Payment Collection
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Refund Period
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Full and Partial Refunds
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Credit to Transactions
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Collecting Money Outside Simplero
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Stop Customers Subscription Payments and Keep their Access Open
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Migrating a Customer's Purchases from Another System
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How to Test the Purchase Process and Send Login Credentials
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Can't access the content they purchased?
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Troubleshooting Stripe payment issues
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When a PayPal Payment Doesn't Show in Simplero
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QuickPay Payment Doesn't Show in Simplero
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Why do my customers have to manually go in and pay the next installment/renewal of their subscription?
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Troubleshooting Payments and Refunds
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Viewing Custom Questions On Order Forms
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Changing a Participants Email Address
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Receipts and Tasks
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0 / 2
Pipelines and Deals
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Membership Sites
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Creating a Membership Site
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Membership Site Blog
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Membership Site Forum
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Membership Site Pages
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One Membership Site with Multiple Products/Classes
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Site and Page Access
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How to Use Drip Content
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Membership Site Footer Navigation
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Membership Site Redirects
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Membership Site Theme
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Embedding Videos on Your Site
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Free and Paid Access to a Single Membership Site
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Dripping: A Visual Representation
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Membership Groups
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How to Use Engagement Badges
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Troubleshooting Forum Notifications
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Deleting a Membership Site
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Multi-Language Site
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Chat
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Courses
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0 / 2
Events
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0 / 20
Media Library
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Uploading Media Files
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Video versioning
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Captions, and Subtitles
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Transcripts
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Bookmarks
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Image Sizes Across Simplero
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Can You Download an MP3 on an iPhone?
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Picking a Different Video Still
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PDF Stamping
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Protecting Your Content
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Editing Images
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Embedding Content
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Insert and Edit Media3:15
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Images on Order forms
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Restricting Downloads
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Troubleshooting Videos Not Playing
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Troubleshooting Upload issues
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Troubleshooting Lost Images
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Microsoft Says a File Has a Virus
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Video Analytics
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Worksheets
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0 / 7
Scheduling Links (Beta)
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Account Settings
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How the Trial Works
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How to See Your Account Overview
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Changing Your Time Zone
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Default Account Currency
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Default Account Email Contact Information
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Account Location and Language
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Account Terms
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Cookie Consent Banner
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Using Your Custom Domain (URL) With Simplero
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GoDaddy Domain
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UnoEuro Domain
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Setup a Custom Email Domain
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Understanding DKIM and SPF
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Preferred Sender Program
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Add an Email Filler Copy
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Billing at Simplero
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How to Change Your Plan and Billing
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Account Administrators
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Setting Labels
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Merging Multiple Simplero IDs
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Password Security
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Submitting a Feature Request
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Submitting a Help Ticket
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Simplero Account FAQ
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Closing your Account
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Your First Three Wins
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Getting In-Person Help with Concierge
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Global Snippets7:18
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Running an International Business
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Simplero Translation
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GDPR and DPA Agreement
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GDPR Consent
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Right to be Forgotten
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NPS Surveys
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How to Get Help in Simplero
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Child accounts
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Marketing Settings
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0 / 18
Sales Settings
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Payment Processor Setup
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How to Configure PayPal Payment Processor3:15
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How to set up PayPal Payouts
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How to setup MobilePay
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Authorize.net
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Understanding the Manual Payment Processor
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Switching Payment Processor Mid-Stream
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Credits (soon to be known as Points)
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Global Coupons
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Collecting Tax
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EU Vat
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Taxes on Multiple Currency Products
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Collecting an Outstanding Balance
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Troubleshooting Payment Processor Issues
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Default Opt-in Box on Order Forms
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Renewal Notifications
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Receipt Settings
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Retrying Failed Charges
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Contacts Settings
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0 / 23
Integrations
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API Keys
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Leadpages
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WebinarJam
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EverWebinar
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How to Integrate Simplero with Mailchimp
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How to Integrate WiserNotify With Simplero
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How to Integrate Group Collector With Simplero
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How to Integrate Interact Quizzes With Simplero
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Zapier
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Pipedream
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How To Use the Zoom Integration
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Acuity Scheduling for Bookings
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Twitter
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TikTok Pixel
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Embed a Facebook Page Widget
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Debug a Facebook or LinkedIN share
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Facebook Pixel and Verifying Domains2:12
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Facebook Messenger Chat
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Embed Your Google Docs, Sheets, and Slides into Simplero
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Use Merge Fields to Register a Subscriber for a Webinar
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Using Simplero With Your Existing Website
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Google Tag Manager
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AI Bot
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Deprecated Features
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Spaces (deprecated)
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Troubleshooting Space Access (A deprecated feature)
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Space FAQ (deprecated)
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Space and Space Page Access (deprecated)
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Page Types (deprecated)
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One Space Multiple Products/Classes (deprecated)
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Free Spaces and Spaces with both Free and Paid content (deprecated)
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Multi-Language Spaces (deprecated)
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Postponing Access to a Space Until Later (deprecated)
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Rearranging the Tabs/Pages/Subpages Within a Space (deprecated)
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Embedding Videos in Your Spaces (deprecated)
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Resurrect a Deleted Space (deprecated)
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Podcast Feature in Spaces (deprecated)
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FAQ Page in Your Space (Deprecated)
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Adding a Home Link to the Navigation Menu in Spaces (Deprecated)
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Facebook Pixel and Verifying Domains
We all want good data, right? Good data is critical to building a successful online business.
And, whether we like it or not, Facebook has a lot of that data.
Simplero makes it easy to send data back to Facebook. All you need to do is add your Facebook Pixel in one place. Just one. We’ll track all the relevant events accordingly.
Even if you’re not using Facebook ads yet, you should install the Facebook Pixel now. It'll start collecting data right away so that you don’t have to start from scratch when you’re ready to create your first Facebook ad.
Calvin walks you through it all in the video above!
Where Do I Add the Pixel?
Go to your Simplero Account > Settings > Integrations > Facebook.
You’ll see a spot at the top to paste your Pixel ID.
After you paste your Pixel ID, hit Add integration, and you’re done (in Simplero at least). Head to Facebook to see the tracking results.
Where Do I Get the Pixel?
Facebook moves the Pixel around from time to time, so you might need to check their Documentation. As of this writing, you can find it in Facebook’s Event Manager.
There’s a link to your Events Manager in your Simlero account in the spot where you can add your Pixel (mentioned above). Just make sure you're already logged into your Facebook business account when you click it.
What Events Are Tracked Automatically?
Simplero tracks:
PageView
Purchase / Subscription / StartTrial
InitiateCheckout / AddToCart
ViewContent
CompleteRegistration
Lead
What does that mean in plain(ish) English?
PageView
Fired almost everywhere
Sites
Landing pages - embedded, full, and old-skool
Worksheets
Purchase order form
Purchase thank you page
List confirmation page
List thank you page
Not spaces (which are a deprecated feature - most of you don’t have this)
Purchase / Subscription / StartTrial
One StartTrial event for the main purchase where the period was free.
One Subscription event that will contain details of all the three purchases (id, name, quantity) as well as the total money you paid for these ($39).
One Purchase event that will contain the detail of the one-time purchase (the upsell). This too will contain the name of the Product, its id, quantity, and amount ($200).
When you complete a purchase, we fire some combination of these three events depending on the type of purchase.
For example, if you bought a Product with a free trial (first period is free), three order bumps ($13/per month each), and one upsell (one time for $200), we'll send those events to Facebook.
InitiateCheckout / AddToCart
These events are fired when you visit the Order Form for a Product.
They include the same information (Product name, id, default quantity, value of the default price).
Both these events are fired with the same information at the same time.
ViewContent
We currently fire this event on the Product’s sales pages (the main one or additional full landing pages).
We send the associated Product’s information (name, category, id) and the page URL.
Complete Registration
This is fired when you submit a signup form for a List (on an embedded page/full landing page).
We send the List name as the parameter.
Lead
This event is fired when you successfully confirm your subscription (or if the List doesn't require confirmation). For example, when you get to the thank you page or the content page of the List.
This also works across full and embedded landing pages.
Conversions API Access Token
The Conversions API Access Token will allow us to send events using the Facebook Conversions API > Facebook guide.
Notes:
By providing Facebook Pixel ID, we will track using the browser.
We include user data including but not limited to name, email, and phone when we have it through the Facebook Pixel using the browser.
If you provide us with both - your Facebook Pixel ID and your Conversions API token, we'll track using the browser as well as using the API server-side >> the only difference is that the page view events are not tracked Server side).
Your Pixel ID is required in all cases. If you don't provide it, nothing is tracked.
Test the Setup
If you're going to spend money on ads you have first got to test to ensure everything is working!!
Otherwise, you're flushing money drown the drain.
I recommend the Chrome Facebook Pixel Helper plugin. It will show you which (if any) Facebook pixel and event codes are installed on a site.
Visit a page, subscribe to a list, create a freebie purchase - do the right Facebook pixels appear? If not, something is off. Check your setup!
Note: If you're using an Ad Blocker in your browser, be sure to turn that off! I mean we're testing an ad 😀
Some Other Resources:
GDPR notice for those doing business in the EU: Please keep in mind when using tracking pixels that you are doing so in compliance with GDPR, actions such as these may violate rules in regards to consent and profiling. This message does not constitute legal advice. Should you have a question about compliance, please consult a lawyer.
Verifying Your Domain
You only need to verify your domain if:
You want to have authority over which conversion events are eligible for your domain.
You are an educational organization with an .edu email address.
Your email domain doesn’t match your website domain.
You want to manage editing permissions for your ads.
You must verify your custom domain and sub-domain(s), not Simplero's domain.
Domain Verification must be done at the effective top level domain plus one (eTLD+1 ). For example, for www.courses.domain.com, courses.domain.com and domain.com, the eTLD+1 domain is domain.com.
To verify the ownership of your domain where the pixel has been installed you will also need to add the verification meta-tag on your site HTML head section on the same admin page:
Head to your Business Manager >> Business Settings
.
Business Settings >> Brand Safety >> Domains.
Add >> Add a Domain.
Choose Meta Tag Verification.
In Simplero, add the Meta Tag to the <head> section in the HTML of the domain home page.
Confirm by visiting your domain home page and open the Source Page View to confirm the meta-tag has been added (right button click on your mouse anywhere on your home page):
Scroll down to confirm the meta-tag has been added on the page successfully:
Back in Business Manager >> Verify.
Be sure to leave the meta tag in the home page.
Assign the FB page to associate with the verified domain.
Facebook App ID
When using a custom domain and the Facebook Integration (for example sharing buttons on the Site Builder) you’ll also need to bring your own Facebook App ID.
If you don’t have one yet, check out Facebook developer resources to know where to find it.
FAQ
I do not have a custom domain, do I need one or can I use Simplero's?
With the latest update on Facebook policies, you are required to verify the ownership of your domain to continue sharing your content in Facebook.
This means you must arrange your own custom domain and follow the instructions above to verify it.
More info on Facebook's Domain Verification and Best Practices for Domain Verification articles.