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Downsells

Before we get into Downsells, it’s important to know what Upsells are. Using an Upsell is a great way to increase sales for your online business. They allow you to show a second product offer directly after someone purchases something from you- before arriving at the ‘Thank You Page’. The thing is, what if someone says ‘no’?

When using the Upsell feature in Simplero, if the customer takes advantage of the Upsell by clicking ‘yes’, then they are directed through the process of purchasing that product. However, if they hit ‘no’, then they are taken to the ‘Thank You Page’ for the original product they purchased. 

Unless you add a Downsell!

That’s right - With Simplero, you have one more feature you can add to your sales funnel, and this is called a Downsell. 

Visual representation of a downsell by Simplero.
Let’s say someone says ‘no’ to the Upsell offer, and instead of sending them to the ‘Thank You Page’, you want to offer them a coupon code for the Upsell product in case they change their mind later, or want to show them a custom page that contains another offer that has a lower price point instead? These are both examples of Downsells.

Note: To get started with using Downsells, you’ll first need at least two products set up, and one of those products already set up as an Upsell. Once you’re ready to setup your Downsell simply follow these steps:

  1. Create your Landing page that you will use to show people when someone says ‘No’ to your Upsell.

  2. Select Products from your Simplero Dashboard


  3. Once on your Products page, locate and select the product you have already set up with an Upsell.

  4. After you’ve clicked on your product, select the ‘Upselling’ tab



    Note: If you’ve arrived at this step and haven’t created an Upsell yet, you’ll need to do so now.
    Here’s a guide to walk you through how to setup an Upsell.

  5. Click on the link to Add a Downsell.


  6. Select the same product offer, but this time paste in the URL for the landing page you just created for the Downsell.
    That goes in the External Sales page URL field.

  7. Your Product Upsell with the newly added Downsell will look like this:

    Downsell_to_external_url

    As you can see, you can add as many Upsells or Downsells as you want, per your business needs. We recommend you use no more than two Upsells and two Downsells per product in order to not negatively impact your customers user experience. Happy Selling!


Last updated 31 May 2022.