In most online systems, if you want to email a group of people, you've got to get them on a list. Always a list. So when someone buys something from you, you need to make sure you get them on a list also, or they won't be receiving your emails. And if they opt for a refund, or cancel their subscription, you better remember to get them off your list, or they're going to keep getting the emails forever.
Not so with Simplero.
In Simplero, every collection of people (with emails) is automatically something you can send emails to. That means you can email:
You can send broadcast emails, auto-responses, or even text messages to them, as long as they have not unsubscribed or canceled or fallen behind on their purchase you can email them.
In Simplero you also have the option to email individuals or groups of individuals not connected to each other through one of the above avenues. That means you can email:
It is important to note that we at Simplero highly recommend using caution when emailing tags, individuals, and segments. Your contacts are not able to unsubscribe from these groups the way they can from a list or a product and you may accidentally email someone who no longer wanted to hear from you.
A broadcast can be sent to multiple groups of people at the same time. For example: