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Triggers

Sending a Text Message (SMS)

Included in Simplero plans: Scale and Skyrocket

Sometimes email isn't the preferred method of communication. With Simplero, you can also send Text Messages to your Contacts! Text Messages are great for short, to-the-point messages that jump immediately to the awareness of your recipients. Note that this is only included in certain Simplero plans. Have a look here.


In this guide... 

  • How to send Text Messages using a Trigger

  • How to send Text Messages using an Automation

  • How to send Text Messages manually through a Product or List

  • How to send Text Messages through Segments

  • Considerations when texting with Simplero

  • Text Message Billing
  • Numbers used for SMS

  • Text replies

  • Default Country Code on phone fields


Sending Text Messages using a Trigger

Text messages can be sent to your customers via a trigger on a product, list, automation, or segment.

Trigger a text message to send when they sign up for a Product or a List

  1. Select Products or Lists from your Simplero Dashboard

    1. Sales >> Products for Products

    2. Contacts >> Lists for Lists

  2. From the Products page or Lists page, locate and click on the product or list you want to perform the trigger

  3. Select the Content tab

  4. Scroll down to the Triggers section and click the white +Add trigger button:


  5. The Add new trigger screen will open. Complete the fields:

    • Select what you want to happen

    • In the Do this field select 'Send text message' option

    • Type your message in the Message to send field

    • Click the Save changes button and you are set:



How to Send Text Messages Using an Automation

  1. Select Marketing from your Simplero Dashboard

  2. Select Automations from the dropdown menu

  3. Click the Create new automation button in the upper right corner:


  4. Select what the Trigger will be based on, name your Automation and click Create automation:


  5. Click the blue + Add a step button for your automation:


  6. Select Action for the step

  7. In Do this section, click the drop-down arrow and select the Send text message option

  8. Type your text message

  9. Click the Save changes button:



Via a Product or a List

  1. Select Products or Lists from your Simplero Dashboard

    1. Sales >> Products for Products

    2. Contacts >> Lists for Lists

  2. From the Products page or Lists page, locate and click on the product or list you want to perform the trigger

  3. Select Product or Contacts from your Simplero Dashboard

  4. From the Products tab or Lists tab, locate and click on the product or list

  5. Select the Participants tab (for Products) or Subscribers (for Lists)

  6. In the Participants/Subscribers screen, check the box next to the participant's name you want to perform the trigger

  7. Click on the Select action... drop-down menu and select Send text message option:

  8. The Send text message screen will open

  9. Type your text message and click the Send text message button:


  10. And you're good to go 🎉



Sending Text messages via a Segment

  1. Select Contacts ->  Segments 

  2. Click the + Create a segment button located in the upper right corner:


  3. In the Include section, choose where you are collecting these contacts from (e.g., a list, broadcast, product, auto-response, automation, space, etc.) and select the Sources for these Types of recipients:



    These are the contacts you want to send the text message to.

  4. Click the Save changes button, and this will start populating all the contacts for that segment

  5. Once the list is done "calculating" the contacts, click the Perform action... button:


  6. Under Do this, select Text message to customer, type your message, and click the Go do it! button:



Text message restrictions and considerations

  • As mandated by the IMDA, A2P messages sent into Singapore from International Phone Numbers will be blocked from July 2023.

  • Some Nordic countries (Finland, Norway, Denmark, Iceland) have started blocking messages that contain URLs

  • We recommend not including URLs in text messages - They are often marked as spam and don't get delivered 


Text message Billing

Each sent message is billed. That means if a text is broken into 3 sent messages you are billed for 3 texts.

Our plans do not include text messages. To see your current usage from your account, go to Settings >> Plan and Billing.  Simplero does not stop you from sending texts. Instead, you are billed at the end of the billing cycle for the total cost. The rates can be found on the text message pricing page.

NOTES!

  • Due to the way text messages work, a message longer than 153 characters, or 67 characters if special characters are used, will be broken into multiple text message segments.
    • A message of 240 characters will, therefore, be sent and billed as 2 messages if no special characters are used, or 4 messages if the message contains special characters. The way messages are broken up into individual messages depends on the country and carrier.
  • Administrator text message notifications about new purchases (set up under Settings >> Product) or tickets are not counted towards your usage of text messages.



 

Numbers used for SMS

The SMS will be sent from our default numbers below: 

  • Texts to Denmark come from +45 92 45 61 87

  • Non-Danish texts will come from either 855 230 9777 or 855 303 2777

    Numbers usually need to be added as +(Country code) as opposed to 00(Country Code)

    If you want to request your own dedicated number, you can use the Interactions feature


Text message replies

If you want to receive replies to your text messages, you will need to use the Interactions feature and set up a dedicated number. 

Outside the interactions feature, our system is not set up to receive replies to text messages/SMS you send out, with the exception of:

  • Replying ‘Stop’ will stop the sending of ALL texts from ANY Simplero account.
  • Replying 'Start' will resume receiving text messages




Default Country Code on phone fields

When your customers look at a form with a phone number field, they will see a default country code (that they can change later on). The country priority on an empty field is:

  1. The customer's browser locale region
  2. Account country
  3. intl-tel-input's own widget default — Afghanistan (AF). Only when neither the browser locale nor the account country is available.
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